We see celebrities everywhere, whether that be on social media, TV, in magazines, or in the news with various “candid” paparazzi pictures. The public is always being reminded of the most current updates on the latest stars.
It gets to a point where the media can glamorize and idolize celebrities so much that the public grows tired of hearing about them constantly.
Many people can relate to growing tired of a song because it gets replayed too much. Can one also feel that way about a person?
Taylor Swift, for example, is one of the most well-known and successful music artists of all time. Her chart-topping albums, recent Eras Tour, and high-profile relationship with football star, Travis Kelce, have put her in the spotlight even more so than usual.
The persistent advertising and oversaturation of Swift has caused a number of fans to grow tired of her and her music being shoved into their face every time they open their phone or turn on their radio.
Glamour magazine describes the public’s reaction to Swift’s oversaturation in the media as “Taylor Swift Fatigue.” She has grown so popular that the public has grown wearisome of seeing her being panned to between every play at the Chiefs NFL games, or hearing a track from Midnights over every store speaker, or of seeing endless posts about her every time they open social media.
This is entirely the media’s fault, as they try to force the influence of celebrities onto the public as a way to market them and further their careers. Unfortunately, these techniques tend to push people away after initially drawing them in and cause annoyance.
Another group of widely known public figures is the Kardashians. It could be argued that they are one of the most well-known and influential families in the modern day.
The 5 Kardashian-Jenner sisters are constantly in the spotlight and have complicated dating histories that have been used for publicity and kept them center stage in the world of pop culture. Most recently, the unlikely pair, Kylie Jenner and Timothée Chalamet have made their relationship official with their appearance together at the Golden Globes Awards.
Throughout the show, the film crew was persistently showing clips of the new couple. Footage of them talking, kissing, and exchanging wistful glances at one another was shared online, and the public quickly became enamored with their love story. The publicity of their relationship has drawn in many new fans and catapulted the success of Chalamet’s new movie, Wonka.
The media has sunk their claws into what started out as a low-key, unconfirmed relationship that has now spiraled into ridiculous TikToks, conspiracy theories, and debates the public is forced to see whenever they open their phones.
Additionally, Kendall Jenner and Devin Booker were engaged in a two-year relationship. This pair was well-known, and Kendall was always spotted courtside at Booker’s games.
Similar to how Kelce and Swift’s relationship influenced football fans and brought in new exposure to the NFL, Jenner and Booker’s relationship drew more public attention to the NBA.
When all is said and done, today’s society idolizes celebrities. The public enjoys the drama of fame and the look into the lives of people who seemingly have it all.
Big celebrities almost inevitably become oversaturated in the media and consequently drive fans away when the incessant content gets to be too much.
A fanbase as a whole can like a celebrity and respect their work, but eventually it gets to a point where the fans may grow tired of seeing them absolutely everywhere!
